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Toto Wolff Set to Divest Stake Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has guided Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is in advanced talks to sell part of his shareholding in the Mercedes Formula 1 team.

This transaction values the Mercedes team at £4.6 billion – an unprecedented figure for a Formula 1 squad – following McLaren was appraised at £3.5bn in a change of ownership structure in September.

Wolff, who holds one-third of Mercedes F1, would sell a stake in the region of five percent.

The 53-year-old will remain as team boss and CEO should the deal proceed.

Ownership Structure

The other shareholders in Mercedes F1 are Mercedes-Benz and industrial group Ineos Group, who each also own one-third of the company.

A Mercedes spokesperson stated: "We will be making no official statement on the matter. The management structure of the team will remain unaltered, and all three partners are fully committed to the ongoing success of Mercedes-Benz in Formula One."

Financial Growth

The deal signifies a substantial rise in worth of Mercedes F1 after Ineos acquired its stake for £208 million in 2022.

This surge reflects the growth in valuations of F1 teams in the past few years as a consequence of the increasing appeal of the sport around the world.

This was also seen in the box-office performance of the Formula 1 film starring Brad Pitt, which debuted in summer 2023 and has grossed more than $630m (£458m) at the box office.

The film represents Pitt's most successful movie and the most successful sports movie to date.

Current Standings

Mercedes are second in the team standings, behind McLaren Racing, with three Grands Prix left in the current championship.

Mercedes' primary racer British driver George Russell has won two of the 21 grands prix so far and is in fourth place in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a unprecedented eight consecutive team titles and seven driver championships, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 to 2021.

SW
By

Sarah Williams

Alex Mercer is a seasoned film industry analyst and content curator with a passion for connecting creatives.

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